Digital Media Coordinator (Birmingham) - Birmingham, MI

Digital Media Coordinator (Birmingham) - Birmingham, MI -
Shift Digital is on the lookout for a Digital Media Coordinator that shall be answerable for the palms-on management of on-line media packages together with however not restricted to Search Engine Advertising, Show Promoting, and Social Media Administration. The Digital Media Coordinator will work immediately with the Digital Media Group Lead and international in-market groups to plan and implement excessive efficiency vendor-centric media packages.

Duties:



  • Handle the day by day execution of native, focused paid search and show campaigns

  • Talk instantly with the Digital Media Staff Lead on all features of media together with marketing campaign efficiency, venture standing, account modifications and objectives for the account

  • Liable for making selections relating to marketing campaign health- when it runs, the way it runs, the place it runs and the right way to spend finances successfully for shoppers

  • Proactively analysis, determine, and create new digital media plans to current to shopper

  • Analyze marketing campaign efficiency knowledge to supply actionable insights and flag points after which make strategic suggestions for change based mostly on outcomes

  • Strategize, implement, and monitor optimizations and marketing campaign well being

  • Current schooling materials to OEM shoppers

  • Relay month-to-month reporting to OEM shoppers and area questions or considerations

  • Handle budgets and reconciliation

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