Social Media Manager - Consolidated Edison Company of New York, Inc. - New York, NY
Title : Social Media Manager
Group: Company Affairs
Division: Company Affairs
Job Code: 16-0980
Qualifications: Con Edison is looking for a extremely motivated candidate to handle the corporate’s general social media efforts. The candidate ought to have a confirmed monitor report of creating social media advocacy and marketing campaigns utilizing social media each from an natural and focused advertising standpoint. The perfect candidate should have expertise in creating an general communications technique that helps the corporate’s general enterprise technique; generates efficient and interesting content material; stays abreast of social media developments; produces viral marketing campaigns, and makes use of analytics to measure success. The candidate will coordinate the corporate’s social media planning and technique throughout numerous departments and have to be adept at managing profitable campaigns for buyer-oriented packages and merchandise. The candidate also needs to have some information of extra conventional media wants, reminiscent of information launch writing, modifying and story improvement, and be out there to help the media relations when needed. The candidate should possess wonderful oral, written and presentation expertise; and possess a demonstrated capability to know and clarify complicated technical and coverage issues. He/she have to be properly organized, an issue solver, a superb listener, element-oriented and versatile, and have the power to carry out underneath emergency or excessive-strain circumstances. He/she should possess good interpersonal expertise and have the opportunity, when wanted, to work together with information media. Three to 5 years expertise working in a public relations/marketing company, digital/social media group, information group or media relations workplace is required. The suitable candidate may have a level in communications, marketing or a associated area, three+ years of marketing or public relations expertise together with demonstrable social networking expertise. Fluency in Spanish a plus.
Obligations: Maintains thorough familiarity with and promote all main firm packages; works with different departments and organizations to develop and implement social media actions to help their objectives and goals. Coordinates the corporate’s social media actions throughout numerous departments, corresponding to focused advertising and buyer operations. Duties embrace figuring out social and digital media developments, working with cross-practical groups to develop social media campaigns that meet the corporate’s strategic imaginative and prescient and enterprise aims, and monitoring public attain. Answerable for opening and sustaining applicable social media channels for the corporate and overseeing day by day exercise; coordinating the marketing calendar with on-line exercise; monitoring social media affect metrics; partnering with different departments to make sure correct on-line messaging; and making certain consistency of messages and tone throughout a number of networks. Liable for creating and implementing strategic social media and digital initiatives, together with creating and managing viral marketing campaigns, creating and supervising excessive-profile channel accounts, and integrating interactive media into the general enterprise technique. Different duties might embrace search engine marketing/search engine marketing (search engine marketing/SEM) integration, monitoring and evaluation of social media developments and their impression on the corporate model. Campaigns might be coordinated with inner shoppers and media and communications employees. Along with crafting social media posts, has a capability to identify information and help with information releases, speaking factors, and comparable supplies in help of key firm packages. Participates as required within the improvement of collateral packages, together with advertising and marketing help supplies. Participates, if wanted, within the night and weekend protection of the Media Relations obligation telephone. Ensures implementation of firm security, well being and environmental packages. Ensures that protected practices are adopted and the setting is absolutely protected in accordance with firm coverage and authorities laws. Performs different associated duties as could also be assigned.
Candidates have to be prepared and capable of journey inside the Company’s service territory and different places as wanted. Should have a legitimate drivers license required.
Occupied with making use of to this place, please click on on the under hyperlink and apply on-line:
http://apps.coned.com/careers/careers/list.asp?c=263
We’ll solely contact candidates who’re being thought-about for an interview.
Equal Alternative Employer: Consolidated Edison is an equal alternative employer and, as such, affirms in coverage and apply its dedication to recruit, rent, practice, and promote, in all job classifications, with out regard to race, colour, creed, faith, intercourse, gender, age, nationwide origin, marital standing, sexual orientation, gender id, gender expression, citizenship, eligible veteran standing, incapacity, or another standing protected by regulation.
Job Sort: Full-time
Required schooling:
- Bachelor’s
Required expertise:
- Media Relations: 5 years
- Social Media Group: 5 years
Required language:
- Spanish is a plus
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