Senior Director, Social Media and Content Marketing - Razorfish - New York, NY

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Senior Director, Social Media and Content Marketing - Razorfish - New York, NY -

Senior Director, Social Media and Content Marketing
Razorfish 38 evaluations – New York, NY

The Senior Director, Social Media and Content Marketing serves because the lead strategic voice and coach for the social media group and apply inside the area.

Job Description: The Senior Director, Social Media and Content Marketing serves because the lead strategic voice and coach for the social media staff and follow inside the area. This position will develop, implement and combine social media and content material marketing methods into our core providers, rising the Razorfish enterprise by serving shopper’s strategic marketing wants. The Sr. Director is a workforce lead and oversees a portfolio of assigned shoppers and contributes to ongoing new enterprise improvement.


Duties: Job Particular



  • Evangelizes the position of social media and content material marketing for model and enterprise progress, and can translate into actual-world practices and purposes


  • Can seamlessly navigate between social media concepting and social media technique/platform experience


  • Possesses deep experience in creating content material marketing methods and plans that clear up for particular shopper ache factors and ship actual enterprise worth


  • Capability to delegate effectively and handle inner social apply and shopper-particular groups within the improvement and execution of efficient plans for shoppers


  • Wonderful oral, written, interpersonal communications and presentation expertise


  • Confirmed inner collaboration expertise with different company groups akin to Artistic, Analytics, Planning and Tech


  • Potential to efficiently handle a number of inner and exterior initiatives/tasks in a deadline-pushed setting


Administration/Management


  • Is seen because the lead useful resource for establishing the social media apply as a key driver of income and margin progress inside the workplace and area


  • Manages the recruitment, retention and skilled improvement of the social media group


  • Determines the right roles, obligations and experience wanted to scale and develop social and content material marketing work together with useful resource and finances planning


  • Represents Razorfish at exterior occasions and is lively as a social and content material marketing thought chief


  • Working in a collaborative approach with a constructive angle is vital to success


Observe: This place would require frequent journey a number of occasions per 30 days

Qualifications: Schooling


(BA/BS) in Promoting, Marketing, Communications, or associated area; Superior diploma in Promoting, Marketing, or comparable most popular.


Expertise



  • 7+ years of expertise in social media, group management, or digital PR


  • Expertise utilizing analytics and analysis to drive enterprise selections


  • Expertise creating apps, web pages, and partnerships for promotional and business functions


  • Expertise collaborating intently with artistic groups


  • 7+ years managing and creating groups


Milestones


  • Confirmed capacity:


    • to create and handle a social media and content material marketing self-discipline inside an company or enterprise


    • to develop excessive-degree social and content material marketing technique, leverage social content material, toolsets and improvements throughout platforms and combine social programming and content material into general marketing technique



  • Deep information of all features of the social and content material marketing area: platforms, distributors, measurement, content material creation, paid media, know-how, UX


  • Demonstrated means to steer a group in a extremely collaborative setting


  • Has demonstrated a monitor document of collaborating in profitable new enterprise pitches


Word: This place would require frequent journey a number of occasions per 30 days




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