Media Planner - New York University - New York, NY

Media Planner - New York University - New York, NY -
The Media Planner has the primary duty of updating and managing marketing plans for assigned accounts. This position is instrumental to the profitable execution of the shopper’s communication marketing campaign by creating, coordinating, buying, and executing all digital, social, and conventional communication methods and techniques for the Promoting and Publications division. The Media Planner offers enter to the strategic course with a view to create the perfect communications plan attainable and is the lead within the implementation and upkeep of those communication campaigns.

Qualifications:
Required Schooling:
Bachelor’s diploma in Advertising or Associated Enterprise diploma


Required Expertise:
No less than 2 years’ of digital media planning/shopping for work expertise in an Company or Shopper surroundings.


Most popular Expertise:
four+ years’ digital media planning/shopping for expertise or related marketing expertise in an Company or Shopper setting.


Required Expertise, Information and Talents:
Understanding of on-line media planning, implementation, and optimization. Understands how digital matches within the general shopper marketing/media technique. Robust analytical and mathematical expertise. Element oriented and proficient at managing tasks and capable of multi-process, arrange, prioritize and construction workload. Capacity to develop properly-written paperwork and shows. Proficiency with Mac computer systems.


Most popular Expertise, Information and Talents:
Working information of media integration, i.e.: TV, Radio, OOH, and Print. Executional information of advertising platforms reminiscent of AdWords, Fb Advertisements, Programmatic Shopping for, Cellular, and E-mail. Expertise with Google Analytics and DoubleClick. HTML and net-improvement expertise a plus.


Further Info:
EOE/AA/Minorities/Females/Vet/Disabled/Sexual Orientation/Gender Id




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