Public Relations Specialist - American Cruise Lines - Guilford, CT

Public Relations Specialist - American Cruise Lines - Guilford, CT -

Public Relations Specialist
American Cruise Lines 101 evaluationsGuilford, CT

This position is answerable for the event and execution of American Cruise Lines’ nationwide and worldwide PR program. On this position, you’ll facilitate efficient message dissemination to key media in help of American Cruise Lines’ model positioning and marketing actions. This position has a excessive degree of duty and works immediately with the corporate’s management workforce and out of doors businesses.
American Cruise Lines is the most important cruise line in the USA. We’re rising shortly, with three new luxurious ships presently underneath development. You’ll be the general public face of the corporate and should subsequently be dynamic, persuasive, and artistic in extending our message additional than it has ever gone earlier than.
A serious a part of the position consists of media briefings and associated actions at key business tradeshows and occasions all year long. Further duties embrace scheduling press briefings for executives, establishing press conferences, securing talking/panel alternatives, and offering general Tradeshow help, together with illustration on the sales space.

Obligations:
Help in improvement and implementation of Public Relations methods (incorporating conventional and digital channels) which keep a constructive picture of the corporate and construct model consciousness Develop and construct constructive relationships with media and business companions in key markets Work with business organizations, notably Cruise Lines Worldwide Affiliation (CLIA), to help proactive and reactive media relations and press alternatives, and to handle points which will have an effect on the cruising business Develop high quality content material, together with all press supplies (press releases, reality sheets, government bios, and so forth.) in addition to function tales, newsletters, brochures, journal copy, development studies, vacation spot guides, on-line supplies, speeches, and shows Keep on prime of business developments, shifts, and competitor exercise, and report as wanted to the marketing and management workforce Keep Talking and Awards program; determine new alternatives Act as firm spokesperson and function a key contact for media, business companions and the group Handle businesses that could be employed for particular occasions or tasks Help social media marketing methods by aiding in content material curation Steady evaluation of rivals PR initiatives As famous above, convention/Tradeshow/Occasion management & on-website help; requires occasional journey Monitor and monitor protection; report protection and PR exercise as required by Director of Advertising


Qualifications:
1-four years of expertise in Advertising, Public Relations or Communications Bachelor’s diploma in PR/communications or journalism Expertise in each company communications and company setting a plus Confirmed means to create partnerships inside business and group; robust media relations expertise, ideally in journey and hospitality Wonderful media networks in North America (conventional and non-conventional); present relationships in associated business a plus Distinctive written and verbal communication expertise Expertise with Vocus, Cision, or comparable media monitoring and database device Capability to supply clear and persuasive content material that’s viewers applicable Full embracement of latest applied sciences, together with database management and the power to trace outcomes.


American Cruise Lines is the most important U.S. cruise firm and operates the most recent fleet of riverboats and small cruise ships across the nation. Our individuals make the distinction. We acknowledge that our staff have made, and can maintain us America’s main river cruise specialist. Our philosophy for fulfillment is straightforward; rent gifted individuals then present coaching, help techniques and motivation so you’ll thrive.





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