Media Strategist - American Cruise Lines - Guilford, CT

Media Strategist - American Cruise Lines - Guilford, CT -

Media Strategist
American Cruise Lines 101 critiquesGuilford, CT

American Cruise Lines is a quick-paced, rising firm looking for a media technique skilled. The Media Strategist will work collaboratively with stakeholders to outline on-line and offline media methods and goals. The place is chargeable for the event of media planning and evaluation, defining multi-channel media aims, media shopping for and optimizing plans based mostly on ROI and greatest outcomes.

Duties:



  • Analysis, develop and negotiate media plans and buys in a number of channels (Show, Remarketing, Social, TV, Cable, Print, Radio) integrating techniques with general aims and methods in addition to researching the aggressive setting.


  • Develop/construct relationships with media companions, negotiating charges and creating new alternatives together with co-op advertising.


  • Set up and report on KPIs and success metrics to successfully analyze all media campaigns to construct and optimize efficient built-in marketing campaign methods


  • Present reporting, evaluation and media suggestions


  • Combine and align with the interior groups similar to PR, Social Media, Direct Advertising, Print, Net and Artistic Design


  • Monitoring aggressive messaging and report findings to related groups



Qualifications:


  • Robust negotiator with efficient and assured communication expertise, verbal and written.


  • Have to be extremely organized and a ble to deal with a number of tasks and meet tight deadlines underneath strain


  • Self-starter who’s able to working each autonomously and collaboratively


  • Consideration to element a should, capable of work with knowledge, analytics and metrics


  • three-6 years of Paid Media/Promoting expertise (planning and shopping for)


  • Superior pc expertise (MS Phrase, Excel, PowerPoint)



American Cruise Lines is the most important U.S. cruise firm and operates the most recent fleet of riverboats and small cruise ships across the nation. Our individuals make the distinction. We acknowledge that our staff have made, and can hold us America’s main river cruise specialist. Our philosophy for fulfillment is straightforward; rent gifted individuals then present coaching, help techniques and motivation so you’ll thrive.




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